My first career was as Entertainment Editor and Broadcast Journalist for a group of radio stations. It was so much fun, and I got to report on some really exciting stories and interview some incredible people.
My second career was as a Copywriter, and then Senior Copywriter for Avon Cosmetics. I’ve been a beauty junkie since my teenage years (my dear friend Elise will no doubt remember me dragging her down town at lunch time to spend my pocket money on lotions and potions in Boots!) so working for one of the world’s biggest beauty companies was a dream come true.
At the end of last year, I made the huge and very difficult decision to give up that great job at Avon, to spend more time with my family. So now I work for myself, writing for anyone who wants my carefully considered words.
I recently wrote the website copy Tiny Steps Nursery and they liked it so much, they asked me to write their new prospectus.
“I was recommended to use Becky Pink as a copywriter initially to look at our nursery website and then she rewrote our prospectus. Becky made the process very easy, she came in to meet us and looked around our environment to get a feel of who we were. It was so good to find this personal touch and bounce ideas off of her. Becky has made our website and prospectus reflect who we are as a company, rather than the dated and impersonal feel. We now have a family, friendly script that we are proud to point people to.”
Nicola Ritchie, Head of Child Services, Tiny Steps Day Nursery
The old copy was very formal and a bit ‘cold’ and they wanted friendly, professional copy that reflected the warm, caring environment they have created.
Below you’ll find a few links to some of my beauty writing at Avon. Please be patient as they load, some of them are big files so take a bit of time to appear.
With a new brochure and Representative magazine printed every three weeks, I have many more samples if you want to see anything!
“Becky is a highly talented creative writer who is an absolute pleasure to work with. She always looks for new and better ways of doing things, works well in a team or individually, and her copy has delivered proven results. She is organised, punctual, personable and a lot of fun. I would highly recommend Becky to anyone.”
Frances Gent, Creative Manager, UK Commercial Marketing, AVON